exporters/zipkin: Add use new scope attributes #11301

Job	Run time
lint	2m 14s
test-bench	48s
compatibility-test (~1.22.0, ubuntu-latest, 386)	1m 1s
compatibility-test (~1.22.0, ubuntu-latest, amd64)	34s
compatibility-test (~1.22.0, macos-latest, amd64)	1m 20s
compatibility-test (~1.22.0, windows-latest, 386)	3m 18s
compatibility-test (~1.22.0, windows-latest, amd64)	5m 5s
compatibility-test (~1.22.0, actuated-arm64-2cpu-8gb, arm64)	1m 43s
compatibility-test (~1.21.3, ubuntu-latest, 386)	21s
compatibility-test (~1.21.3, ubuntu-latest, amd64)	1m 2s
compatibility-test (~1.21.3, macos-latest, amd64)	1m 15s
compatibility-test (~1.21.3, windows-latest, 386)	4m 12s
compatibility-test (~1.21.3, windows-latest, amd64)	12m 23s
compatibility-test (~1.21.3, actuated-arm64-2cpu-8gb, arm64)	1m 41s
test-coverage	54s
test-race	1m 50s
test-compatibility	3s
	39m 44s

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