diff --git a/src/components/video-embed/index.tsx b/src/components/video-embed/index.tsx
index f2f52cff44..3d1522e225 100644
--- a/src/components/video-embed/index.tsx
+++ b/src/components/video-embed/index.tsx
@@ -15,6 +15,7 @@ import {
 	useMilestones,
 } from './helpers'
 import s from './video-embed.module.css'
+import { trackVideoStart } from 'hooks/use-posthog-analytics'
 
 /**
  * MAX_PLAYBACK_SPEED is based on max speeds for YouTube & Wistia.
@@ -142,6 +143,9 @@ function VideoEmbed({
 					{...reactPlayerProps}
 					config={config}
 					url={url}
+					onStart={() => {
+						trackVideoStart(url)
+					}}
 					onDuration={setDuration}
 					progressInterval={PROGRESS_INTERVAL}
 					onProgress={({ playedSeconds }: { playedSeconds: number }) => {
diff --git a/src/hooks/use-posthog-analytics.ts b/src/hooks/use-posthog-analytics.ts
index 01c6acc2a7..c91badc91c 100644
--- a/src/hooks/use-posthog-analytics.ts
+++ b/src/hooks/use-posthog-analytics.ts
@@ -29,6 +29,14 @@ function onRouteChangeComplete() {
 	window.posthog.capture('$pageview')
 }
 
+/**
+ * Enables PostHog video start tracking
+ */
+export function trackVideoStart(video_id: string) {
+	if (!window?.posthog) return
+	window.posthog.capture('video_start', { video_id })
+}
+
 /**
  * Enables PostHog page view tracking on route changes
  */
diff --git a/src/layouts/sidebar-sidecar/utils/_local_platform-docs-mdx/index.tsx b/src/layouts/sidebar-sidecar/utils/_local_platform-docs-mdx/index.tsx
index 5cf9856c35..368d1a9f43 100644
--- a/src/layouts/sidebar-sidecar/utils/_local_platform-docs-mdx/index.tsx
+++ b/src/layouts/sidebar-sidecar/utils/_local_platform-docs-mdx/index.tsx
@@ -7,6 +7,7 @@ import React from 'react'
 import { DocsEnterpriseAlert } from './components/enterprise-alert'
 import Image from 'components/image'
 import { ImageProps } from 'components/image/types'
+import VideoEmbed from 'components/video-embed'
 
 // This function returns a simple object containing the default components
 // The `additionalComponents` param is purely for convenience.
@@ -37,5 +38,6 @@ function _defaultComponents() {
 	return {
 		EnterpriseAlert: DocsEnterpriseAlert,
 		img: makeImageElement({ noBorder: true }),
+		VideoEmbed,
 	}
 }